June Employee Spotlight: Dr Asif Sharif, Managing Director, EMEA
With over 25 years of experience in project-intensive industries, focusing on the strategic implementation of technical solutions and services, Dr Asif Sharif leads our EMEA customers’ digital transformation initiatives at LoadSpring. Asif joined LoadSpring more than eight years ago and truly embodies the spirit of the company by combining his robust technical knowledge and industry-specific expertise to serve the complex needs of our project-intensive customer base.
After completing his PhD in International Building Procurement Strategies, Asif began his career as a management consultant, helping large infrastructure companies in the UK improve their engagement with the construction industry. He progressed to managing director roles in technology companies serving project-intensive industries, focusing on the strategic implementation of IT products and services. As Dr Sharif puts it, “It was all about ensuring that we had the right information in the hands of the right people at the right time, providing clear direction and auditability.”
His experience in an international hub for innovation has shaped his perspective on the British approach to business. “The UK has always had an inventor’s philosophy. The art of being an entrepreneur, doing things differently, has been part of British culture for hundreds of years. We’re inspired by doing something different, inventing something new, and thinking about problems in unique ways,” Asif remarked.
With extensive experience working in multiple EMEA countries and across varying economic environments, Asif brings a wealth of knowledge to LoadSpring. As Managing Director, he supports clients on their complex and often challenging digital transformation journeys. “I help organizations digitally transform their business by providing technology solutions that enhance productivity, efficiency, profitability, and sustainability,” he explains.
A key aspect of Asif’s role is stakeholder management, ensuring LoadSpring’s internal teams align with each customer’s unique needs. This requires a precise and evolving understanding of customer goals and challenges. “We provide solutions to specific problems, so it’s important to understand our customers’ current concerns and challenges from a business perspective and then work both internally and with our partners to solve these problems,” he states.
LoadSpring’s role as a global organization necessitates a deep cultural understanding of diverse markets. Asif’s extensive international experience supports his customized, customer-centric approach, fostering strong relationships with satisfied customers.
Asif’s passion lies in helping our customers navigate the often-overwhelming world of cloud, data, and predictive transformation technology, enabling them to deliver large-scale infrastructure projects in the EMEA region on time, on budget, and profitably. His professional focus is on creating high-quality, trusted data and developing ways to extract relevant, accurate, and easily accessible insights from that data.
“The building block that ensures success in this digital transformation era is trusted data,” he noted. “Once the critical data foundation is established, things become particularly interesting. Tools such as LoadSpring’s Talk To Your Data™ (TTYD), which utilize natural language queries, open up data accessibility and streamline decision-making.” Asif explains, “The ability to have a ‘chat bot’ service on data that’s very specific to how you operate as a business is critical for agile and effective decision-making.” Asif, along with the entire LoadSpring team, is deeply committed to delivering innovative solutions and exceptional support, ensuring that every LoadSpring customer can navigate their digital transformation journey with confidence.
